1.    Introduction

1.1   Sophie Gyllenhammar processes Personal Data of Customers upon their registration and purchase of Products at Sophie Gyllenhammar’s Website This policy together with our Conditions of Sale (and any other documents referred to in them) set out the basis on which Sophie Gyllenhammar will process any Personal Data obtained as a result of the Customer’s use of  All processing will be in accordance with the applicable data protection legislation for the purposes for which the information was submitted. Please read the following carefully to understand Sophie Gyllenhammar’s views and practices regarding the Customer’s Personal Data.

2.    Definitions

2.1   “Customer” means the party ordering Products on the Website.


2.2   ”Order” means each order placed by the Customer on the Website.
2.3   “Product(s)” means the products provided for sale on the Website and supplied by Sophie Gyllenhammar. 


2.4   “Personal Data” means name, date of birth, address, e-mail address, telephone number and other personal information of the Customer.


2.5   “Processing” means every action taken with respect to Personal Data, e.g., collecting, register, store, use, disclose, transfer etc. of the information when such activities are made wholly or partially by electronic means.


2.6   “Sophie Gyllenhammar” means Sophie by Sophie, reg. no. 6809300681, c/o Mailboxes Etc, Box 143, 111 73 Stockholm, which is the supplier of the Products provided on the Website.

2.7   “Website” means Sophie Gyllenhammar’s website


3.    Data Protection


3.1   Sophie Gyllenhammar safeguards the Customer’s personal integrity and maintains high security standards in order to prevent infringement by unauthorised persons. When registering and using the Website to order Products, the Customer may be asked to provide certain data about himself/herself, such as name, user name, e-mail address, telephone number, postal address etc. Such information about the Customer is private and confidential. Sophie Gyllenhammar will not disclose this information to any unauthorised person.
3.2   Sophie Gyllenhammar will handle the Personal Data provided by the Customer in accordance with the Swedish Personal Data Act (1998:204) and other applicable laws. Sophie Gyllenhammar will use and manage the Personal Data for the following purposes:
a)    for the supply of the Products and the administration of the Orders;
b)    for quality control work, analysis and development of the Products;
c)    for marketing purposes aimed at the Customer or offers made to the Customer with respect to products or services supplied or marketed by Sophie Gyllenhamma;
d)    for publishing statistics about the Products; and
e)    for the fulfilment of obligations under law or directives of public authorities.
3.3   Sophie Gyllenhammar is the legal entity acting as the Personal Data controller for the Customer’s Personal Data.

4.    Access to the Personal Data

4.1   Sophie Gyllenhammar will not sell, rent or lease any of the gathered Personal Data except as when explicitly stated in this Privacy Policy.

[4.2   Sophie Gyllenhammar shares Personal Data with a creditor company managing the invoicing, a company managing the credit card payments, the webhosting company and a company responsible for Sophie Gyllenhammar’s marketing activities.]

5.    Children’s Personal Data

Sophie Gyllenhammar does not knowingly gather any Personal Data from children under the age of 18 years and does not aim its Website at children under the age of 18 years.



6.    Information to the Registered Person

The Customer has the right, on a year by year basis and upon written request to Sophie Gyllenhammar, to obtain information on which Personal Data about the Customer Sophie Gyllenhammar is handling. The Customer also has the right, free of charge, to demand that incorrect data are corrected, blocked or erased. The Customer may also notify Sophie Gyllenhammar, in writing, at any time, that the Customer does not wish to receive direct marketing in the form of advertisements.

7.    Purging of Personal Data

Personal data may not be kept longer than necessary for the purpose for which it was gathered. This means that Personal Data must be reviewed regularly and obsolete Personal Data must be purged from the systems and databases where the information is kept.

8.    Security

8.1   Sophie Gyllenhammar has implemented technical and organizational safety measures which Sophie Gyllenhammar believes are sufficient to protect the Personal Data being processed.
[8.2   Sophie Gyllenhammar uses a payment provider which uses [SSL encryption protocol (Secure Sockets Layer)] when gathering and transferring sensitive information such as credit card information. SSL encryption protocol makes the information illegible to everyone but the payment provider.]

9.    Use of Cookies

9.1   Sophie Gyllenhammar never uses or install spyware on the Customer’s computer or use spyware to retrieve information from the Customer’s computer.


9.2   Sophie Gyllenhammar uses “cookies”, which are files stored on the Customer’s computer’s hard drive by the Customer’s browser. Cookies help Sophie Gyllenhammar to identify account holders and to optimize their site experience. Most browsers accept cookies automatically but allow the Customer to disable them. Sophie Gyllenhammar recommend that the Customer leaves cookies “turned on” so that Sophie Gyllenhammar can offer the Customer a better experience on this Website.

10.    Changes to the Privacy Policy


Any changes Sophie Gyllenhammar may make to this Privacy Policy in the future will be posted on the Website and, where appropriate, notified to the Customer by e-mail.

11.  Contact


Comments or questions concerning this Privacy Policy or questions regarding Sophie Gyllenhammar’s processing of Personal Data may be sent to the following address:
Name: Sophie by sophie

Address: Mailbox 143, 111 73, Stockholm SWEDEN